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Wolff Set to Divest Shareholding Valuing Mercedes Formula 1 Team at £4.6 Billion

Toto Wolff with Mercedes F1 team
Toto Wolff has led Mercedes to record-breaking success in F1

Mercedes team principal Toto Wolff is engaged in advanced talks to offload a portion of his ownership stake in the Mercedes Formula 1 team.

This transaction values Mercedes at £4.6 billion – a record for an F1 team – after the McLaren team were valued at £3.5bn in a change of ownership structure in September.

The Austrian executive, who owns a 33% stake of the Mercedes F1 operation, plans to divest a stake in the region of 5%.

The 53-year-old would stay on as team principal and chief executive officer should the deal proceed.

Ownership Breakdown

Remaining partners in Mercedes F1 are Mercedes-Benz and industrial group Ineos, who each also own one-third of the enterprise.

A Mercedes spokesperson said: "We are providing no comment on this. The management structure of the team will remain unaltered, and all three partners are dedicated to continued achievements of the brand in F1."

Valuation Growth

The deal would represent a significant increase in value of the Mercedes team since Ineos Group acquired its share for £208m in 2022.

This surge reflects the growth in market values of F1 teams recently due to the growing popularity of the sport globally.

This was also seen in the box-office performance of the F1 movie starring Hollywood star Brad Pitt, which was released in summer 2023 and has grossed more than $630 million (£458 million) at the box office.

It is Pitt's most successful movie and the highest-earning sports film to date.

Current Standings

The Mercedes team are second in the constructors' championship, trailing McLaren Racing, with three Grands Prix remaining this season.

Mercedes' primary racer George Russell has secured victory in two of the 21 races so far and is fourth in the individual standings behind McLaren's Lando Norris and Oscar Piastri, and Red Bull Racing's Max Verstappen.

Mercedes won a record eight straight constructors' championships and seven drivers' titles, six won by Lewis Hamilton and one for Nico Rosberg, between 2014 to 2021.

The writer

Meagan Meyers

A gaming technology expert specializing in space-themed casino platforms, with over a decade in interactive entertainment development.

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